Showing posts with label google. Show all posts
Showing posts with label google. Show all posts

Thursday, August 22, 2019

Android Q as Android 10 : Check Features why Android 10 and More . ?

Over the past decade or so Google has been naming its incremental Android versions as desserts and in alphabetical order. The last Android version Android 9.0 was named Pie and it now appears that this is the last time Google has named its Android version after a food item. The company has announced that as of Android Q, the names of incremental Android updates will no longer be named after desserts. As a matter of fact, they will not be named at all. Android Q will be called Android 10.


Google explained in its blog that Android's dessert names were not being properly understood by the global community. Google gave examples of the letters L and R which were not distinguishable when spoken in some languages.

What this means is that when someone heard the Android Lollipop it was not always clear in these dialects that it was the Android version after Kitkat. Google also mentions that Pies are not popular in many parts of the world and neither are marshmallows. Numbers, on the other hand, are universal and are recognised in every part of the world.
The company mentions that there were several dessert options considered for naming Android Q but at version 10 it was time to make a change.


Google is also changing the look of the Android logo after it was refreshed last in 2014. The new logo ↑↑↑ Above Image ↑↑↑ has the Android bot in it along with a new font and new black colour instead of the original green. Google will start using the updated logo in the coming weeks with the final release of Android 10.



WHAT DEVICES ARE INCLUDED ?
Google expanded the list of supported devices outside of its Pixel line, including 21 total devices from 12 different OEMs.  

Android 10: Features
As is usually the case, Google only talks about a handful of features that it feels are important to users and developers alike. As we continue to test and use Android 10, we'll surely find new features and will update this post as needed. In the meantime, here are some features Google has talked about.


PRIVACY FIRST

The biggest area of focus of Android 10 appears to be related to user privacy. For example, users can now limit when an app has access to their location. In the past, you either gave an app access to your location, or you didn't. Starting with Android 10, you can limit an app's location access only when you are using the app. 


There are also finer controls for file management, restricting access to device identifiers such as the IMEI, serial number, and other IDs that can help track a user. 




BUBBLES! 

Similar to Facebook Messenger's Chat Heads, Bubbles will display small circular, floating alerts on top of whatever it is you're currently doing on your Android device. Users will have to approve each app that wants to use Bubbles as a notification method, so your screen shouldn't be overrun with alerts from every app you have installed.
Google, Inc.


SHARING SHORTCUTS
I think every Android user can relate to how slow the share sheet loads. Right now, you tap on the share button, and then have to count to ten while the various apps and shortcuts populate and rearrange themselves a handful of times. With Android 10, Google has created new tools that make it possible for the share sheet to load instantly.

DARK THEME
At I/O, Google confirmed an official Dark Theme is coming with Android 10. The new theme will darken the interface, reducing strain on your eyes as well as saving battery life. 

LIVE CAPTION
For deaf users, Google is adding a Live Caption feature that will add subtitles to any video being watched on the phone. You won't need a data connection to use the feature -- it's all done on the device itself. 

PARENTAL CONTROLS
Google's Digital Wellbeing tool is gaining support for tighter parental controls. Parents will be able to approve app installs, set screen time limits, create app limits, and set a bedtime.  

FOLDABLE SCREEN SUPPORT
With devices like the Galaxy Fold and Huawei X coming, Android 10 includes features to better support for detecting when an app has been paused (perhaps when a display is folded) and when it needs to be resumed (after opening the device), as well as enhanced support for resizing of apps. 

DEPTH INFORMATION FROM PHOTOS
Google's Pixel line of phones does a fantastic job of capturing depth in a photo despite only having one camera. Google is integrating some of that technology into Android 10, giving developers and device makers access to the image and the Dynamic Depth captured alongside it through new tools. 

GESTURE NAVIGATION
Android 10 adds gestural navigation to the Android platform. Instead of using the staple navigation buttons Android has always had, users swipe and gesture across the screen to go back, return to the home screen, open the app drawer, and trigger Google Assistant. In the final beta release, Google continued to tweak and change how gestures behave in Android 10 -- and then tried to explain its reasoning.

MORE DEVELOPER OPTIONS
If terms like Native MIDI API, ANGLE on Vulkan, or Neural Networks API 1.2 are more your thing, then be sure to read through the bottom section of this Android Developers blog post, where the company details those new features, along with new Wi-Fi performance modes, improved peer-to-peer and internet connectivity.

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Monday, August 19, 2019

Importance of Search Engine Optimization(SEO) for a Website



As someone has so morbidly (but correctly!) stated: “The best place to hide a dead body is on the second page of Google Search!!” - Cause nobody looks there.



Now don’t be alarmed…
This quote refers less to homicidal tendencies and more to the importance of Search Engine Optimization(SEO) in modern times. 

But now the question arises…What is SEO and why all the fuss ??



Well, Search Engine Optimization helps in increasing the online visibility of a website in the organic (that means unpaid!) results of a search engine. In modern times, SEO is extremely important as it helps the website grow by optimizing the website content and the keywords. In fact, it wouldn’t be too far fetched to say that a business requires SEO for their website in order to achieve optimum results.

Keeping this in mind, we have compiled a list of 10 Reasons Why SEO is Important for a Website (That will also help you understand it more deeply). So, without further ado…Let’s see them!!!




1. SEO Increases Organic Search Web Traffic

What is Organic Search you ask? Well, it is the Google search results that are not from paid ads. Organic search constitutes a major part of the performance of a website and it plays a big part in getting customers to complete conversion in the website. This means that if you want your website to work (And I’m sure you do!!!) SEO is vital as it is a major source of the Organic Search Traffic.

2. Good Website SEO Leads to a Better User Experience
Who doesn’t want better user experience? No one…that who!!! And a better user experience can be obtained by having a user-friendly and clean design, various photos and videos interspersed with the content, etc. All these are also a part of SEO and if a website employes optimal SEO, then it can easily improve their user experience. (You see why SEO is so important?!)

3. SEO Results in more Sales Locally
Local businesses want local sales (Obviously!). And so, it is very important for them that their websites are search engine optimized. This leads to increased online traffic and also a direct increase in sales for them(And who doesn’t want that?!). This correlation between SEO and increased sales exists because most customers prefer to locally search businesses online to find out details about their location, directions, etc.

4. Website Credibility Increases With SEO
SEO results in higher ranks on search engine results which directly increases the credibility of the website as well as the business. If the website is ranked lower on the second or third page, it may lead to losses as it is assumed that the business is new or that they have a low financial position. (Refer to the beginning quote!)

5. SEO is Quantifiable
SEO is quantifiable (That means measurable in case you were wondering!) and the performance and growth of a website after optimization can be easily measured using various methods. Growth in website traffic, improvements in search engine results page rankings, increase in conversions and revenue, etc. can be used to quantify the success of SEO for a website.

6. SEO Makes Ads More Effective
I am sure you have all seen ads on websites and they can be quite jarring!!! However, these ads are used to make users visit the website (even if they have the opposite effect sometimes!). This can be streamlined by SEO wherein the users smoothly continue their journey on the website after the ad click to eventual conversions and not abandon the website because of a non-optimized design.

7. SEO Requires Comparatively Less Constant Engagement
There are many other inbound techniques such as social media, blogging, etc. that require more engagement as compared to SEO (Feeding the social media beast as they call it!). This is because in social media or blogging, constant monitoring of market trends, customer choices, etc. is required and constant updating of new posts is also needed. This constant engagement is comparatively less in SEO as after optimizing a page, only some supervision is needed.

8. SEO Benefits Outweigh Its Costs
While SEO does cost money, it is definitely better to have an optimized website. An optimized website is user-friendly and leads to more interactive traffic. It is also more concise and as fast as possible. This means that the benefits of SEO far outweigh its costs (So you won’t regret it!).

9. SEO leads to increased conversions
SEO leads to an increase in traffic that also leads to increased conversions and optimizes the conversion rate. This can be done by making sure that the optimized website design subtly and seamlessly guides the users to take the required action such as getting a subscription to the newsletter, buying a product, setting an appointment, etc.

10. Mobile SEO Aligns With the Online Activities of Users

Mobile SEO is very important in current times as over 60% of the users engage in mobile online activities (As we all know from personal experience!). This means that if a website is only optimized for a desktop, it is not enough. So, mobile SEO provides seamless integration of the mobile experience with the physical experience as many users search for businesses online to find out details about them before physically visiting them.


Wednesday, February 28, 2018

Learn with Google AI: Making ML education available to everyone


Learn with Google AI 
During college, while doing a geophysics internship aboard an oil rig, I realized that software was the future—so I switched my major to computer science. After more than a decade working at Google, I had a similar moment where I realized that AI is the future of computer science. Today, I lead Google’s machine learning education effort, in the hope of making AI and its benefits accessible to everyone.


AI can solve complex problems and has the potential to transform entire industries, which means it's crucial that AI reflect a diverse range of human perspectives and needs. That’s why part of Google AI’s mission is to help anyone interested in machine learning succeed—from researchers, to developers and companies, to students like Abu.


To help everyone understand how AI can solve challenging problems, we’ve created a resource called Learn with Google AI. This site provides ways to learn about core ML concepts, develop and hone your ML skills, and apply ML to real-world problems. From deep learning experts looking for advanced tutorials and materials on TensorFlow, to “curious cats” who want to take their first steps with AI, anyone looking for educational content from ML experts at Google can find it here.


Learn with Google AI also features a new, free course called Machine Learning Crash Course (MLCC). The course provides exercises, interactive visualizations, and instructional videos that anyone can use to learn and practice ML concepts.


Our engineering education team originally developed this fast-paced, practical introduction to ML fundamentals for Googlers. So far, more than 18,000 Googlers have enrolled in MLCC, applying lessons from the course to enhance camera calibration for Daydream devices, build virtual reality for Google Earth, and improve streaming quality at YouTube. MLCC's success at Google inspired us to make it available to everyone.


There’s more to come from Learn with Google AI, including additional courses and documentation. We’re excited to help everyone learn more about AI.

Google's Clips camera is latest effort to bring AI into home gadgets


<p>The $249 device, which is designed to clip onto furniture or other fixed objects, automatically captures subjects that wander into its viewfinder. But unlike some trail or security cameras that are triggered by motion or programmed on timers, Clips is more discerning. Google has trained its electronic brain to recognise smiles, human faces, dogs, cats and rapid sequences of movement.<br></p>
The $249 device, which is designed to clip onto furniture or other fixed objects, automatically captures su... Read More
SAN FRANCISCO: Babies, dogs, and artificial intelligence. Alphabet Inc's Google is betting this combination proves irresistible with the Tuesday launch of Google Clips, a pocket-sized digital camera that decides on its own whether an image is interesting enough to shoot.

The $249 device, which is designed to clip onto furniture or other fixed objects, automatically captures subjects that wander into its viewfinder. But unlike some trail or security cameras that are triggered by motion or programmed on timers, Clips is more discerning. Google has trained its electronic brain to recognise smiles, human faces, dogs, cats and rapid sequences of movement.

The company sees big potential with parents and pet owners looking to grab candid shots of kids and animals. The Clip shoots seven-second videos, without audio, that can be edited into GIFs or high-definition photos. These images can then be downloaded and shared via smartphone.

But Google's bigger ambition is the mastery - and commercialization - of artificial intelligence, an area where it is investing big. Google executives say success requires tight integration between hardware and software, which is why the search-engine giant keeps plugging away at consumer electronics.

The company has yet to dominate with its devices, though its Google Home smart speakers, Chromecast TV dongles and Pixel smartphones have all won high marks from consumers.

Each new gadget wires customers more deeply into its suite of services, which will be essential as Google competes with Apple Inc , Amazon.com Inc and Facebook Inc to be a primary hub for entertainment and shopping.

Google is sharpening its focus with each effort. With its Clips smart camera, the company is trying to hook shutterbugs with a soft introduction to artificial intelligence.

"Being able to have cameras identify what's happening in the home, without having to filter through recordings, this is where the market for video in the home is moving," said Blake Kozak, principal analyst at IHS Markit.

Some analysts are dubious that Clips will be a blockbuster in a marketplace crowded with digital cameras. Its price could prove too high to justify its narrow uses. Alternatives such as pet camera Petcube, for example, provide more functionality, including remote monitoring. Lack of audio, limited battery life and privacy concerns could further limit Clips' appeal.

But the device is nonetheless an important demonstration of Google's advances in computer vision, a form of artificial intelligence focused on identifying objects, according to Cyril Ebersweiler, founder of the hardware business incubator HAX.

"The next thing after sound will be computer vision, and they can't allow [themselves] not to be doing something," Ebersweiler said.

The new candid camera

Google says Clips, which was announced in October, is the outgrowth of years of research into what people like about their favourite images. Consumers overwhelmingly preferred candid shots as opposed to ubiquitous selfies and other posed photos. But casual photographers often cannot whip out their phones in time to catch the action. And many subjects become self-conscious when they know a camera is pointed their way.

"There is gold in between the photos you take" with smartphones, Juston Payne, product lead for Google Clips, told reporters this month. "This camera gets at those moments."

Payne said his team had no mandate to develop a stand-alone camera. They could have packed more software into smartphone cameras, for instance.

But he said a dedicated device that could fade into the background proved to be the best solution for naturalistic photography. Measuring 2 inches by 2 inches and weighing two ounces, Clips can be hung from a drawer handle or a tree branch at the playground. Payne said the gadget is not meant to be worn.

The camera captures the best shots when subjects are about three feet away and in its frame. It operates three hours on a charge.

Clips is being sold at Best Buy and Verizon retail outlets as well as Google's online store.

Google says it attempted to address privacy concerns by placing white lights on Clips to alert subjects when the camera is filming. It also intentionally avoided giving the camera a direct connection to the cloud.

The device's lack of sound may disappoint consumers, but Payne said audio would have encouraged people to film themselves while skydiving or skiing, pursuits the gadget's auto-capture technology is not yet capable of handling.

Thursday, February 8, 2018

CCI imposes Rs 135.86 crore penalty on Google for search bias



CCI noted in its order that undue intervention in product design can affect legitimate product improvements, given that design is an important dimension of competition.




NEW DELHI|MUMBAI: The Competition Commission of India (CCI) has imposed a ?136-crore fine on Google for "search bias" and abusing its "dominant position".
The Indian competition regulator's ruling comes after similar setbacks in the European Union and Russia for the world's most popular search engine.



In a 190-page order, the Competition Commission of India (CCI) said Google abused its dominant position on three counts that largely relate to search, while no foul play was seen in case of advertising. CCI imposed a penalty amounting to 5% of the average revenue generated from India over the three years to FY15, an amount of ?135.85 crore, which has to be deposited within 60 days. A maximum penalty of 10% can be imposed under the Act.



"Google was found to be indulging in practices of search bias and by doing so, it causes harm to its competitors as well as to users," the order said. "Google was leveraging its dominance in the market for online general web search, to strengthen its position in the market for online syndicate search services," the CCI said. The ruling follows complaints filed by Matrimony.com and Consumer Unity & Trust Society (CUTS) in 2012 against Google LLC, Google India Pvt Ltd and Google Ireland Ltd.


Key Complaint Alleges Discrimination

The key complaint against Google is that it operates search and its advertising services AdWords in a discriminatory manner, causing harm to advertisers and indirectly to consumers.



Further, it was alleged to be creating an uneven playing field by favouring Google's own services and partners, through manually manipulating its search results to the advantage of its vertical partners.

Google's spokesperson said the CCI order had found in its favour for most of the issues examined, barring a few. "We have always focused on innovating to support the evolving needs of our users.


The Competition Commission of India has confirmed that, on the majority of issues it examined, our conduct complies with Indian competition laws. We are reviewing the narrow concerns identified by the Commission and will assess our next steps," the spokesperson said.

graph

Last year in a similar case the European Union's anti-trust arm fined Google $2.7 billion for promoting its own products over others in what should have been a "universal" search. Google also settled an anti-trust matter in Russia out of court.


ET was first to report CCI's probe against Google in August 2015.
At the time the Indian commission was the first in the world to take this stance even as globally cases were ongoing.


The Competition Commission had come to a preliminary conclusion that Google was promoting its own services in generic search results in a report in 2015. The report was based on inputs or complaints from Flipkart, Facebook, Nokia's maps division, MakeMyTrip and several other companies.


Udit Singh Ahlawat, managing partner of Ahlawat and Associates, a Delhi-based law firm said, "They obviously have the right to appeal against the order. The appeal goes first to an appellate tribunal but any relief if at all will come from the Supreme Court finally in this matter."

Sunday, December 31, 2017

New Year Offer: The iPhone is available at Rs 9000



 If you are considering a smartphone in the new year, then we are giving them a best choice of the phone. E-commerce website is getting a discount of Rs 9010 on the iPhone 8's 64GB variant on Amazon. You can buy this Rs. 64000 phone from Amazon at Rs. 54,999.



On the 32GB variant of the unseen iPhone SE, there was also a discount of 8 thousand rupees. After the discount, it was being sold at Rs. 17,999. However, the price of this phone has now been reduced to Rs 18,999. Customers can buy Apple iPhone 8 in space gray, gold and silver color variants.

 

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